The Cash Store brings dynamic digital content to financial-services customers
Sponsored by: ADFLOW Networks
Type: Case Study
Overview|Download
The Cash Store, a division of Canadian payday-advance broker Rentcash, wanted to achieve the following objectives through its digital signage deployment:
• Educate customers on its full range of product offerings, beyond traditional payday advance loans.
• Enhance the look and feel of The Cash Store locations with engaging, dynamic content.
• Entice customers at the point-of-purchase.
To accomplish its goals, Rentcash partnered with ADFLOW Networks and began its digital signage rollout in its home base of Edmonton, Alberta. ADFLOW installed 32-inch LCD screens in the stores to deliver promotional messaging to customers while they wait.
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