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How does an SMB benefit from a digital signage system? In a world that’s becoming increasingly fast-paced, on-demand and interconnected, going digital is a necessary transition for today’s small-to-medium-sized business (SMB). But it’s hard to know where to begin. Read "How does an SMB benefit from a digital signage system?" to get started. Tags: Display Technology Sponsored by: NEC Display Solutions
Restaurant digital signage: Jack Astor's Bar and Grill Jack Astor’s Bar and Grill created a “WOW” factor when it partnered with ADFLOW Networks to deploy two-story digital displays for entertaining its lively customer base. Tags: Content Design and Aesthetics, Content/Content Management, Customer Experience, Digital Display/Signage, Digital Signage, Display Technology, Marketing/Advertising, Restaurant Sponsored by: ADFLOW Networks
Buying Customer Loyalty for a Song Using music to enhance your store, restaurant or hotel brand, engage customers and keep them coming back. Tags: Customer Experience, Digital Signage Psychology, Interactive Displays Sponsored by: Intava
Interactive touchscreens: Digital signage moves toward new technology As consumers become more familiar with touchscreen interactivity through common-occurrence technology portals such as ATMs, self-checkout lanes and iPhones, digital signage operators are exploring ways to upgrade their interfaces with interactive touchscreens. Tags: Display Technology, Interactive Displays, State of the Art Digital Signage Sponsored by: Horizon Display
Southern Wine and Spirits uses Ecast to drive on-premise sales A one-month flight of promotional spots on 130 Ecast interactive signs drove sales of advertised products 97 percent above projections. Tags: Sponsored by: Ecast
Walmart digital signage celebrates Earth Month For April 2008, Walmart decided to celebrate Earth Day (April 22) with a campaign of programming that would span the whole month. Green themes have been a hot topic for many businesses in recent years, so the timing couldn't have been better. Tags: Content Design and Aesthetics Sponsored by: 2hemispheres
Nanonation uses interactivity to deliver the Mazda experience To enable customers to "feel the Mazda experience", Nanonation created interactive kiosks deployed at newly remodeled dealerships across the U.S. Tags: Automotive, Retail, Retail - Specialty Sponsored by: Nanonation
How to stretch your digital signage content dollars Here are a few ways that we can meet the challenges for your budget while producing content that is visually strong, brand appropriate and effective in the out-of-home environment. Tags: 3D Digital Signage Sponsored by: 2hemispheres
Generational Shift in Media Consumption There are changes in the air, literally, that will have a profound effect on the way that advertisers and marketers will communicate with their existing and prospective customers. Tags: Advertising Sponsored by: SeeSaw Networks
Slides: Enhancing the In-Store Experience In today's market you need to figure out how to go above and beyond customer expectations to keep customers coming back. Tags: Customer Experience, Digital Merchandising, Digital Signage, Kiosks, Kiosks & mini kiosks, Multi-Function Kiosks Sponsored by: Nanonation
Case Study: Autostrada Sport Autostrada Sport caters to their elite clients through various events, such as exclusive launch parties for new car models coming to market; race days, where car owners can take their automobiles out on the track; and vehicle customization and modification. The addition of digital signage to the dealerships is a great example of the commitment of Autostrada Sport and Autostrada to attaining their goal of providing the ultimate experience for their customers. Tags: Advertising, Assisted Selling/Point-of-Decision, Automotive, Content/Content Management, Customer Experience, Digital Merchandising, Entertainment, Interactive Displays, Retail, Software Sponsored by: Omnivex
Assisted Selling and the Point of Decision With more choices than ever before, customers need information at the point of decision on an infinite array of products. Digital technology can help retailers reach them. Tags: Assisted Selling, Assisted Selling/POD, Assisted Selling/Point-of-Decision, Customer Experience, Digital Signage, Digital Signage Psychology, Display Technology, Interactive Displays, Point of Decision Assisted Selling, Retail - Digital Signage Sponsored by: ADFLOW Networks
Travel Agency Boosts Revenue with In-Store Digital Marketing Liberty Travel learned the easy way how to simultaneously enhance its image and pocketbook with dynamic digital signage. Tags: Branding, Digital Signage, Display Technology, Entertainment, In-Store Media, Interactive Displays, Marketing, Mounting Solutions, State of the Art Digital Signage, Technology Sponsored by: EnQii
Trends In Mobility and the Implications on Digital Signage Although cellular technology has been in existence for more than 35 years, it is just starting to hit the vertical slope of its growth path. These technological advancements have further enhanced the mobile handset’s ability to integrate with more mature technologies such as digital signage. The convergence of digital signage with smartphones will enable digital signage operators to actively monitor viewership, and at the same time, help shape the viewership experience on a personal level. Tags: Advertising, Digital Merchandising, Networks/Connectivity Sponsored by: Symon
Digital signage lights the way in Living Lighting Home Decor stores Looking to enhance its in-store POP marketing initiative, Living Lighting, Canada’s largest chain of retail lighting and home décor stores, established a network of in-store digital signage displays throughout many of its store locations in the Ontario region. Tags: Corporate Communication, Digital Signage, Retail, Retail - Specialty Sponsored by: ADFLOW Networks
Selling Rise Vision's Private Network Program Presents Profit Opportunities for Sherlock Systems An Ingram Micro trade show helped one hardware IT integrator save money and build a strong partnership. Sherlock Systems learned about Rise Vision's SaaS solution thanks to Ingram Micro. Now, Sherlock Systems can minimize costs and increase flexibility. Tags: Content/Content Management, Software Sponsored by: Ingram Micro, Inc. Digital Signage Division
White Paper: Real Time in the Real World Despite a global recession and tight credit markets, digital signage continues to grow, albeit to a more cautious tune. Purchasers have learned a great deal over the years about the medium and are much more demanding about real benefits from their deployments. Simply scheduling a playlist of content does not provide value to the network sponsor or operator. Systems today must have the ability to respond to local conditions providing relevant content to a specific audience. Tags: Assisted Selling/Point-of-Decision, Content/Content Management, Customer Experience, Delivery/Installation, Digital Signage Psychology, Software Sponsored by: Omnivex
3-D Digital Signage Digital signage is becoming more and more common. As customers become used to seeing it, it is necessary to do more to get attention. Three-dimensional digital signage, which offers eye-catching visuals, is one solution. Thanks to advances in technology, the familiar red-and-blue glasses are no longer needed to view 3-D digital signage. Instead, it's becoming more affordable and accessible, creating a detailed and immersive experience for customers. Tags: 3D Digital Signage, Advertising, Content Design & Aesthetics, Content Design and Aesthetics, Digital Signage, Display Technology, Retail Digital Signage, Signage, State of the Art Digital Signage Sponsored by: Magnetic 3D
Aligning self-service kiosks with business objectives This paper, produced by Netkey, introduces the Business/IT Self-Service Alignment Cycle, which is a simple framework organizations can adopt to successfully manage a broad range of self-service kiosk activities. Tags: Delivery/Installation, Installation/Integration, Kiosk Consultants, Kiosk Distributors, Kiosks, Kiosks & mini kiosks, Multi-Function Kiosks, Return on Investment, ROI, Successful Kiosk Projects Sponsored by: Netkey, Inc.
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