A very special on demand webinar where members of the Digital Signage Association Content Best Practices Committee will present a methodology that delivers the highest possible viewer impact, influence and response for digital signage networks. The presenters will discuss the critical DO's and DON'Ts for creating content and programming schedules.
How to create powerful content that drives results
How to structure playlists to achieve maximum effect; loop times, day parts and update frequency
Adding elements that create additional viewer interest such as weather, news and subscription services
Understanding environmental issues such as display placement, location, and traffic