The City of Toronto is piloting a digital signage project aimed at better informing residents and visitors about the city's mass transit options, helping to reduce the city's carbon footprint and to get people around the city, and City Hall, more efficiently.
A recent study found that "nearly one in five of those who have seen an ad via digital signage have made an unplanned purchase after seeing an item featured on a screen." It's no surprise then, that many have taken this effective advertising medium and utilized it in an alternative way to provide a new service, wayfinding or directional signage.
Digital signage is perfect for communicating information to large numbers of people in diverse locations efficiently. Broadcasting emergency alerts and messages quickly can mean the difference between life and death.
Historically, the term 'wayfinding' has referred to techniques used by travelers who were making journeys on unmarked and often mislabeled routes; today, digital signage has given the term a whole new meaning.
Take a deep dive into transit digital signage with United Airlines and the Utah Transit Authority providing insight into how the technology is being used in new, innovative ways and how the user experience can be positively impacted by digital signage in transportation use cases.
Reflect Systems recently released this video of an interactive map it has developed for the Ohio-based amusement park King's Island.
Displays aim to reach the 15 million travelers flying in and out of the airport, and the 38 million people travelling through the airport corridor, annually.
Take a look at how digital signage increase communications efficacy on corporate and higher-education campuses while also saving money.
Alan Brawn, Partner at Brawn Consulting, looks forward to the Digital Signage Expo 2015 this March in Las Vegas.
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The demand for both digital signage and touchscreen kiosks has increased exponentially over the years. What are the pros and cons of each? Or is there really a difference?
Lordae Property Management, a New York-based commercial real estate company, has installed digital building directories by Mvix, according to an announcement from the digital signage provider.
Miami's upscale Aventura Mall recently deployed seven new interactive digital signage kiosk directories throughout the shopping center, which provide step-by-step directions and path drawing that guides shoppers to their desired location.
Norcross branch installs new kiosks and digital signage to improve customer experience.
Robert Wood Johnson University Hospital has launched the MediNav Navigator Edition 2.0, an app that provides turn-by-turn navigation for visitors.
In what it's calling "a media first," digital signage "smart screens" have been deployed at Heathrow Terminal 2's baggage claim zones showing passengers live price and journey time comparisons between taxis and the airport's train service to central London.
The National Institutes of Health has picked Connexient's MediNav digital wayfinding and patient experience solution for its Clinical Center Complex on the NIH Campus in Bethesda, Maryland, Connexient CEO Mark Green announced today.
Digital signage provider Visix Inc. announced it has won three Hermes Creative Awards and six Communicator Awards for its interactive wayfinding and video designs for digital signage.
The National Conference Center, located in Leesburg, Virginia, and one of the largest meeting and training facilities in the country, has installed the FlyteBoard real-time airline flight schedule display for arrivals and departures at Washington Dulles International Airport.
Two new Tensator Virtual Assistants have landed at London Luton Airport, just north of London, according to an announcement from Tensator.
Intermedia Touch, a Gold Sponsor of the eMerge Americas conference, is providing custom wayfinding and general information software for 21 kiosks located throughout the convention center for the conference, the company announced.
Digital signage kiosk is designed to be rugged enough for deployment in busy public settings such as malls, larger retailers, airports, campuses and convention centers, with a Corning Gorilla Glass protective face, IP66 waterproofing and rugged structural materials, the company said.
Interactive digital signage kiosk network reaches an average daily ridership of more than 1.4 million through a network of more than 140 interactive screens located in 29 stations in the Bronx, Brooklyn, Manhattan and Queens.
Canadian regional health care provider Mackenzie Health has opted to deploy the Connexient MediNav Digital Wayfinding and Patient Experience solution, according to an announcement from Connexient.
STANLEY Healthcare and Connexient have announced a partnership to add Connexient's MediNav Wayfinding solution to STANLEY Healthcare's solution portfolio.
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Hyatt Place Atlanta Airport North, adjacent to Atlanta Hartsfield International, recently installed a new amenity for its airport-bound guests, the FlyteBoard real-time airline hotel flight information digital signage display.