A recent digital signage deployment in the Netherlands illustrates how AV is now a tool that can and should contribute to every aspect of an organization’s work, and of the effectiveness of planning ahead and empowering an organization's IT department to lead the charge.
A recent study found that "nearly one in five of those who have seen an ad via digital signage have made an unplanned purchase after seeing an item featured on a screen." It's no surprise then, that many have taken this effective advertising medium and utilized it in an alternative way to provide a new service, wayfinding or directional signage.
It's time for a look back at the most-read articles and blog posts on Digital Signage Today in June, recapping the biggest news headlines of the month.
The California Energy Commission's latest foray into proposed regulations to reduce power consumption of consumer electronics devices is targeting computers (both desktop and laptop/notebooks) as well as monitors and signage displays.
The permitting process for digital signage billboards and LED signs is a necessary part of any sign company's operations, and it can be a tough road to navigate. Here are three keys to navigating that path.
Digital Signage is becoming a reputable marketing resource; forward-thinking corporations are now seizing the opportunity to attract attention, leverage up-sells and influence purchase decisions.
The rumblings have been circulating since early May, but now it's official: The menu labeling mandate is now set to begin Dec. 1, 2016, one year after the previous 2015 deadline.
From an Under Armour installation that tests athletic ability to a Warby Parker photo booth experience, interactive customer experience was the order of the day at the inaugural Interactive Customer Experience Summit, held June 28-30 at the Sofitel Chicago Water Tower.
The Internet of Everything has changed the retail landscape when it comes to the customer experience; one of the principal endpoint solutions being utilized across that landscape is digital signage.
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Keeping pace with new technology, a growing number of states are adopting lighting standards for digital billboards and outdoor digital signage that assure legibility while preventing glare.
Three out of four (75 percent) respondents recalled seeing a digital billboard in the past month, and 60 percent noticed one in the past week, according to Nielsen's survey of those who traveled roadways with digital billboards.
Touch technology supplier Elo Touch Solutions and European digital signage software provider Grassfish are partnering to serve what the companies are calling "the paradigm shift in the demand for interactive digital signage in key sectors such as retail, corporate, banking, hospitality, government and transport."
The use of real-time data to inform, trigger, shape and be the content is the primary theme for the second annual DSrupted conference on disruptive technologies in digital signage and advertising, set for Sept. 16 in Toronto, according to an announcement from event organizers.
The Digital Place Based Advertising Association has announced that Don Allman, president and CEO of Titan, has been voted onto the association's board of directors.
Ubiquitous Energy Inc., a provider of transparent photovoltaics, debuted its ClearView Power technology this week at Display Week 2015, the Society for Information Display's international symposium and exhibition, at the San Jose Convention Center, the company said.
Business models that offer branding, entertainment and information, along with advertising, will spur revenues, finds research firm Frost & Sullivan.
According to a new research report "Digital Signage Market by Type (Hardware (Displays, Media players, Projectors), Software, Services (Installation & Maintenance)), by Application (Commercial, Infrastructural, Institutional, Industrial) & Geography - Global forecast to 2020," the total digital signage market should reach $23.76 billion by 2020.
IntuiLab, provider of the interactive experience creation platform IntuiFace, and Quividi, the provider of automated audience measurement for digital signage, have announced the availability of a joint solution that automatically reacts to demographic and engagement statistics, on-screen selections and location-based information from users.
Last year's 53-page guide detailed the capabilities of 171 digital signage software products — breaking them down by dozens of critical attributes and capabilities.
Exponation LLC, which puts on the annual Digital Signage Expo, will be producing the inaugural EduComm Expo, an educational conference and trade show focused on the needs of those responsible for implementation, oversight and management of internal digital campus communication technology initiatives in higher education
CAYIN Technology Co. Ltd. is joining this year's Taiwanese trade mission to Saudi Arabia, Bahrain and Kuwait, to showcase the company's new smart digital signage solutions to channel partners in the Middle East, the company has announced.
The Digital Signage Federation, an independent not-for-profit trade organization serving the digital signage industry, today announced its 2015 educational Hangout schedule through mid-year.
Appointment aimed at 'strengthening its senior management team during a time of unprecedented growth in both its sales and organizational structure,' company says.
The annual list includes publishing executives who have 'fearlessly moved their brands, teams and companies in new directions,' according to the sponsor.
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Times are changing and the uses for digital signage extend far beyond just static images on screens. Now organizations have the ability to create interactive and immersive digital experiences that run across multiple devices and integrate new and emerging technologies.