Best Practices for Digital Signage Placement in Fast Casual Restaurants

Digital signage can be a key differentiator for operators in the fast casual segment. Learn how to use it most effectively.

Type: White Paper

Sponsor: NEC Display Solutions


Pei Wei Flavors its Restaurants with NEC Digital Menu Boards

Pei Wei Asian Diner, headquartered in Scottsdale, AZ, replaced static signage with NEC's LCD displays for menu boards and promotional content

Type: Case Study

Sponsor: NEC Display Solutions


Digital Signage in the Restaurant Industry

Digital signage in restaurants can reduce perceived wait time, entertain patrons and decrease paper waste.

Type: Guide

Sponsor: NEC Display Solutions


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FEATURES


Year in Review: The top digital signage news of 2015

As 2015 draws to a close, we continue our annual look back at the digital signage year that was. After starting off our review with a look at the top 10 blogs posted to Digital Signage Today in 2015, we're moving on to a 15 for '15, the top 15 most-read news items on the site this year.

Calculating the ROI of immersive experiences

When we think of immersive experiences, we tend to think of the BIG ones, like Disney World, where every detail has been designed to maximize our emotional engagement. But what about the day-to-day experiences we have at our local malls, restaurants and other destinations?

20-20 insights look into the future of digital signage in the drive-thru

The Year 2020 is five years away, but restaurants won't have to wait that long to get the kind of 20-20 insight they will need to create a more engaging and interactive experience for guests at the drive-thru and curbside.

Why you need to put digital signage at the top of your Christmas list

The National Retail Federation is predicting a big holiday shopping season, but with so many stores and events competing for consumer attention during the holidays, retailers, restaurants and others have to be innovative and interactive to attract attention and convert browsers to spenders.

How digital signage reduces perceived wait times

As one of the top frustrations for customers in-store, organizations are considering queue management a top priority, turning to digital signage to solve the problem of unpredictable waiting times and managing customer flow.

Giving thanks for a strong digital signage ecosystem

Digital signage expert blogger gives thanks for the many partners and elements that play integral roles within the digital signage ecosystem.

10 reasons SMBs need digital signage

Small and medium-sized businesses struggle to compete with corporate giants, but digital signage provides a helping hand in that struggle, by offering a platform to grab the attention of potential customers, help drive customer traffic and boost sales.

Don't forget your digital menu board ABCs

Even as digital menu board capabilities mature, some basics are being forgotten in deployments. One of our digital signage bloggers has a primer to help remember the basics.

The DST Top 5: October's top digital signage headlines

It's time for our monthly look back at the most-read articles and blog posts on Digital Signage Today in the previous month, recapping the biggest news headlines of October.

Sometimes there is such a thing as a free lunch

Normally there's no such thing as a free lunch, but a digital signage display in downtown Madrid recently gave out free lunches to people who could create their own menus onscreen in less than a minute.

Restaurant industry racing technology evolution

There has been a massive evolution in the use of technology in the restaurant industry, and there are no signs of that evolution slowing, including mobile payments, digital signage and mobile ordering.

Will McDonald's be the catalyst for the next era of retail disruption?

Is McDonald's the catalyst for disruption in the fast food and retail industries alike? According to this digital signage blogger, the latest disruption in retail is here, and innovative companies such as McDonald's are paving the way.

ICX Symposium: The future of customer experience is coming fast

With the Interactive Customer Experience Association set to host 'Inflection Point: The Future Tech of Customer Experience,' aimed at getting B2C brands ready for the future of customer engagement tech, we talked to the Association's executive director about what to expect.

Ask the experts: Have digital menu boards reached critical mass?

Digital signage is becoming increasingly common in both quick service and fast casual restaurants, so for this month's "Ask the experts" feature, we asked Jeff Pinc, director of food services for Panasonic, 'Have digital menu boards reached critical mass?'

Keys to dayparting and digital signage

Whether you're scheduling radio ads for 'morning drive time,' time-sensitive Facebook posts or breakfast menus on digital menu boards, changing your message based on the time of day is a simple but crucial element of any communications strategy.

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Maintaining customer interest often means adding a new item to the menu or running a special promotion every few weeks. In those cases, restaurant operators need to have the ability to change the menu board quickly and seamlessly.

NEC Display Solutions continues to build on its leadership in the restaurant industry, delivering customized, turnkey solutions to local restaurant and nationwide chains alike. Cost effective solutions, highlighted by technology-rich digital displays, are dynamic and flexible in handling a multitude of functions for every aspect of your business – delivering time-scheduled product information and promotions, entertaining customers with interactive music and video, wayfinding, employee training and brand reinforcement.


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