Scoreboard arms race: Auburn set to take top spot

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The largest digital signage LED display in college football is coming to Auburn University's Jordan-Hare Stadium in 2015, according to an announcement from LED manufacturer Daktronics of Brookings, South Dakota.

FEATURES


Digital signage helping TOMS #WithoutShoes campaign put best foot forward

TOMS Shoes is known as much for its philanthropic bent as for its casual slip-on shoes, but the shoemaker is taking that bent another step further with this year's #WithoutShoes campaign — and digital signage is helping the campaign get off on the right foot.

Outdoor digital signage: To enclose or not to enclose?

When working with end-users to determine the best fit for them regarding an outdoor display, there is a wide range of factors to consider.

Digital signage celebrates Earth Day across the US

Continuing on ongoing effort to promote the nation's parks and historic sites, the out-of-home industry launched a digital roadblock today in support of Earth Day.

Coke digital signage brings some cool summer color to Oz

JCDecaux and Coca-Cola recently won the award for 'Best Use of a Special Build' in the Australian Outdoor Media Association’s Q4 Creative Collection Competition, with a novel digital signage screen/Coke dispenser that delivered a cold drink during Australia’s hot summer months.

Zoos putting digital signage on display

Conservation-minded organizations in general, zoos have been embracing digital signage as a more eco-friendly signage medium than printed posters, as well as a better way to actively engage visitors and drive revenues.

Ordering up digital signage benefits at the drive-thru

While many QSRs have seen the light in digital signage inside the restaurant, some operators are still slow to think outside the box when it comes to digital menu boards in the drive-thru.

Amusement parks taking digital signage for a ride

Digital signage keeping guests entertained and engaged during long wait lines, helping them plan for weather conditions and directing traffic at 11-park North American amusement park chain.

Digital signage begins and ends with business

Alan Brawn, Partner at Brawn Consulting, looks forward to the Digital Signage Expo 2015 this March in Las Vegas.

'Bill the Billboard' cracks wise for Sprite

A digital billboard in a busy intersection in Kenya tells (mostly bad) jokes in an award-winning digital signage campaign for Sprite.

Go across the country with Art Everywhere US

Both digital signage and static outdoor advertising are making Art Everywhere US the biggest outdoor art show ever.

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NEWS


Mohegan Sun launches DOOH campaign in Boston

Connecticut casino Mohegan Sun has launched interactive digital signage games on bus shelters across Boston that allow participants to possibly win a variety of prizes, including an overnight stay at the casino, according to an announcement from creative technology and production company Grand Visual.

'World's first' open-air, cross-track railway digital signage pops up in Queensland

Cross-track digital media system operator XTD Limited has unveiled what it says are "the world’s first" open-air, cross-track digital signage installations leading to the launch of the media network in another major Australian city, according to a company announcement.

Peerless-AV showcases full lineup of wireless, mounting, digital signage and kiosk solutions at InfoComm15

Audio and video solutions and accessories provider Peerless‐AV showcased a wide variety of its products at this year's InfoComm in Orlando, Florida, at its Daytona 500‐themed booth.

SunBriteDS debuts upgraded Pro Series outdoor digital signage at InfoComm15

Offered in landscape and portrait orientations in 42-, 49- and 55-inch sizes, the new Pro Series models feature numerous improvements and provide commercial integrators with an even more comprehensive solution for outdoor A/V projects, company says.

Georgia aquarium running digital signage in outdoor box office

Weatherproof displays stand test of time in outdoor installation, SunBriteDS says.

DOOH campaign promotes child safety awareness

The National Center for Missing & Exploited Children, Clear Channel Outdoor Americas and Clear Channel Airports have launched "Be Here for Kids," a national child safety awareness campaign coinciding with National Missing Children's Day.

Digital billboards join the fight against human trafficking

For the next month, 30 Clear Channel Outdoor Americas digital billboards will display educational messages across Iowa's Polk County about human trafficking. The billboards alert victims on how to "get help to get out" of the life through the help of citizens.

Pattison puts Digital Spectacular at US-Canada crossing

Canadian out-of-home advertising company Pattison Outdoor Advertising has installed a new 10-foot-by-35-foot Digital Spectacular in Windsor, Ontario, as part of the company's digital push.

Digital billboards help make the perfect 'promposal'

Students turning to outdoor digital signage advertising to invite their dates to prom.

Watchfire intros 10-year guarantee on new digital billboards

Digital billboard manufacturer Watchfire Signs has launched its MX Class, which includes a 10-year brightness guarantee, a 10-year uniformity guarantee and a 10-year replacement parts warranty.

LA Galaxy set to score largest soccer-specific LED video board

The StubHub Center and Major League Soccer's LA Galaxy have picked digital signage manufacturer Daktronics to install 'the largest LED video display for professional soccer-specific venues,' company says.

Georgia digital billboard firm getting creative

Media management software provider Dot2Dot Communications has been working closely with long-time client Adams Outdoor in Roswell, Georgia, to enable media buys using Ad Manager and Scala digital signage software.

APN Outdoor launches new digital billboards in Sydney

The new screens will take its total number of digital billboards to 28 nationally and mark the start of another expansion period with the company aiming to add more than 50 digital sites across Australia and New Zealand before year's end.

First touchdown at the Super Bowl? Digital signage is already in the end zone

In preparation for this season and ultimately this weekend's big game, University of Phoenix Stadium and the Arizona Cardinals have improved their venue's game-day experience by calling on Daktronics of Brookings, South Dakota, to manufacture and install a new high-definition LED video display for the stadium.

Navy SEAL Museum defending its digital signage with The TV Shield

The Navy SEAL Museum on North Hutchinson Island in Florida is protecting its digital signage displays with Protective Enclosures Company's The TV Shield outdoor TV enclosures, PEC announced.

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LG-MRI is an Atlanta based designer and manufacturer of Digital LCD Displays (32"-84"), Digital Menu Boards, Pump-Top Displays and Self-Ordering Kiosks. The BoldVu ® product line encompasses both indoor and outdoor configurations.