In a new-breed of kiosks, digital signage acts as a virtual salesperson; using touchscreen interactivity, customers can learn about products being sold and make purchasing decisions on the spot.
Gone are the days of paper signs and delays in getting updated information out to travelers. We live in a real-time world, and travelers expect real-time, relevant information at their fingertips.
Before, during and after people physically engage with screens, there are visual interactions that can hold the key to personalizing the experience while maximizing the effectiveness and ROI of the deployment.
Much as Amazon's services have raised customers' expectations, the display industry also is at the precipice of change, as advances enable organizations to think more creatively about how to apply digital signage tools to meet business objectives, the CEO of NEC Display says in this commentary piece.
It's time for a look back at the most-read articles and blog posts on Digital Signage Today in July, recapping the biggest news headlines of the month.
The City of Toronto is piloting a digital signage project aimed at better informing residents and visitors about the city's mass transit options, helping to reduce the city's carbon footprint and to get people around the city, and City Hall, more efficiently.
Generations Y and Z aren't interested in a rigid, produced brand experiences. They're 'the DIY generation,' and they want to do it themselves. So let them, and let digital signage and interactive technologies help.
From an Under Armour installation that tests athletic ability to a Warby Parker photo booth experience, interactive customer experience was the order of the day at the inaugural Interactive Customer Experience Summit, held June 28-30 at the Sofitel Chicago Water Tower.
Digital signage allows retailers to connect with and interact with consumers their way, by providing relevant, personalized and engaging experiences to consumers through the simple point of touch.
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Digital signage touch and gesture technologies have changed the gamification trend as users can interact with content using their hands and fingers, or even their whole bodies, and easily be drawn into the activity.
Interactive experience firm Intermedia Touch and Miami's Nicklaus Children's Hospital, part of Miami Children's Health System, have deployed an interactive digital signage aquarium, called "Shell-fie," to entertain children of all ages, allowing them to virtually put themselves in the aquarium.
Global touchscreen solutions supplier Elo has announced that digital signage software provider 11Giraffes has certified Elo's I-Series touchscreen displays for use with its digital signage software platform.
Brookstone, the retail chain specializing in new technologies and smart lifestyle products, is introducing dynamic digital retail displays at its Pheasant Lane Mall store in Nashua, New Hampshire, ahead of a larger rollout in 2016.
The global interactive display market is expected to grow at a compound annual growth rate of 14.90 percent from 2014 to 2019, according to a new report.
Parabit Systems announced it was chosen again to design, manufacture and install, and to provide monitoring and content updating services for the new Visitor Welcome Center installed within the B concourses in Terminal 4 at New York City's JFK International Airport.
Digital signage company is helping Miami Dade College launch its new animation and gaming complex with information/wayfinding kiosks.
Point Park University in Pittsburgh recently deployed new interactive digital signage displays in the lobbies of several campus buildings, according to the university newspaper, The Globe.
The Brisbane (Australia) City Council recently took a step toward executing Digital Brisbane's strategy of positioning Brisbane as a connected and accessible city, including deploying digital signage wayfinding kiosks.
Crystal Display Solutions recently launched multitouch large-format displays to its range from 40 to 80 inches equipped with Shadow Sense touch technology.
The University of South Africa is delivering history to students through touchscreen digital signage and kiosks, including information UNISA's most prominent former students such as Nelson Mandela.
A recent report examines the retail touchscreen industry and potential opportunities for growth from 2015 to 2019.
The event, “Inflection Point: The Future Tech of Customer Experience,” aligns with the association’s mission to connect business-to-consumer brands with technology that can elevate the customer experience.
A/V company and signage provider Peerless-AV has announced the launch of SmartMount Carts and Mounts designed to facilitate a digital replacement to traditional chalkboard and dry erase boards.
Partnering with Audi, Major League Soccer and MVP Collaborative, MVP Interactive deployed its Mobile GamingWall during the 2015 MLS All-Star week in Denver.
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Cima NanoTech announced it has entered into a joint venture with Foxconn to deliver what it's calling 'the industry's first cost-competitive, projected capacitive (pro-cap) solution' for large-format touchscreen displays.