Digital billboards join manhunt for accused cop killer

Hundreds of digital billboards in Pennsylvania and surrounding states have joined the manhunt for the man accused of killing a Pennsylvania State Police officer and wounding another, according to LehighValleyLive.com.

FEATURES


Digital signage takes 'Art Everywhere'

The out-of-home advertising industry, both static and digital, is partnering with some of America's top art museums to take America's greatest art to the public.

NFL's Jaguars reach the end zone with 'world's largest HD video displays'

The NFL's digital signage scoreboard arms race continues, with the Jacksonville Jaguars now claiming the title of 'world's largest.'

Online bidding lands autism advocacy group on digital billboards

Can the growth of digital billboards in the out-of-home advertising space help small businesses and nonprofit agencies?

Federal Highway Administration study confirms safety of digital billboards and signs

Landmark Dept. of Transportation study shows digital billboards pose no safety risk to passing motorists.

ISA works with Chicago to overturn digital sign ban, Part I

The International Sign Association talks about the effort to overturn the Windy City's moratorium on on- and off-premise EMCs.

Digital signage key ingredient for experiential campaign recipe

Global brand Lurpak cooked up a digital out-of-home and experiential campaign in London's Waterloo station.

Philadelphia up for a digital signage facelift?

Outdoor advertising firm proposing legislation creating 'digital district' in Philadelphia's Center City.

Location-based digital signage campaign launches 'The Lego Movie' in Australia

Digital billboards are helping the smash movie take off in Australia with a proximity-based DOOH campaign.

The cure for the post-holiday season slump

The holiday shopping season is over, and many businesses are heading into one of their slowest seasons of the year. Holiday shopping bills and nasty weather are powerful motivators to keep customers at home for the next couple of months.

UK Best Awards buy heavy on DOOH

Digital out-of-home plays a big role in most of the campaigns shortlisted for Best Consumer Campaign in this year's awards.

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NEWS


Cleveland development adds structural LED digital signage, 'one of the largest display surfaces in the US'

A new "luxury urban resort" opening in Cleveland has transformed an historic building in the city into a high-end mixed-use building featuring a 156-room luxury hotel, 194 luxury apartments and a market featuring gourmet groceries — and nearly 5,000 square feet of LED digital signage displays.

Wyoming's second-largest city looking at regulating digital signage

The Casper, Wyoming, Planning and Zoning Commission is considering regulations to LED digital signage and billboards, according to the Casper Star Tribune.

Digital billboards to warn of emergencies in Des Moines

Clear Channel-Des Moines in Des Moines, Iowa, and the Polk County (Iowa) Emergency Management Agency recently partnered to enable the Polk County EMA to leverage digital signage and digital out-of-home media to communicate safety and disaster preparedness information to protect citizens and visitors during emergencies.

After three slow-growth years, DOOH trending up, PQ Media says

Global digital out-of-home media revenues are on pace for accelerated 11-percent growth in 2014 following three consecutive years of slowing expansion, as a dynamic combination of sporting mega-events, increased ad spend on health care and transit video nets, and a...

CBS Outdoor buys Van Wagner billboard business, set to convert some to digital

CBS Outdoor Americas Inc. announced earlier this week that it has executed a definitive agreement to acquire certain outdoor advertising businesses from Van Wagner Communications LLC for $690 million in cash.

Welsh shopping district puts LED digital signage in its cart

The Queen Street shopping district in Cardiff, Wales, in the U.K. has deployed a new 6-square-meter (roughly 65-square foot) LED digital signage display.

Digital billboards continue march on Oz

Australian outdoor media provider APN Outdoor today announced the launch of three new digital billboard sites; King George Square in Brisbane, No. 1 Fitzroy Street in Melbourne and General Holmes Drive in Sydney.

Leinenkugel's sells Summer Shandy with weather-responsive digital billboards

The Jacob Leinenkugel Brewing Co. is promoting its Leinenkugel's Summer Shandy with special weather-repsonsive digital billboard ads in Chicago, according to outdoor advertising company JCDecaux's website: Utilizing weather sensitive technology, the ads change as clouds roll in, showers fall, or the sun shines.

American art masterpieces to be displayed on DOOH

Starting on Aug. 4, 2014, and continuing for four weeks, iconic locations such as Times Square, Sunset Boulevard and Route 66 and more will be transformed into free open-air galleries for masterworks of American art through Art Everywhere U.S., "the...

NFL's Jaguars to install 'world's largest' HD LED video displays

The National Football League's Jacksonville Jaguars have partnered with Brookings, S.D.-based Daktronics to manufacture and install what it said will be "the largest HD LED video displays in the world" at each end zone of EverBank Field in Jacksonville, Fla....

PQ Media: DOOH exposure grows 75%, on verge of 'breakout'

As the global media economy nears a digital tipping point in 2015, market research firm PQ Media said, a new study suggests that digital out-of-home media may be on the verge of a long-awaited industry breakout. DOOH media has been...

AOTO deploys 8K LED display at London Waterloo station

LED display provider AOTO recently had one of its 8K LED displays deployed in London's Waterloo railway station, according to an announcement from the company. The Waterloo sign, which stretches across the whole station hall, is the largest indoor LED display in the U.K., the company said.

Aerva sends Valentine's Day 'Luv' to Times Square digital signage

Romantics across the country Tweeted their Valentine's Day photos to @AervaNYC to publicly declare their love on a Times Square digital billboard and receive a shareable digital keepsake, according to an announcement from Aerva Inc. Aerva's Pic2Screen "Share Your Luv"...

Clear Channel expands LA, El Paso digital billboard networks

Clear Channel Outdoor today announced it has added 14 new digital signs in greater Los Angeles, bringing its total to 33 in the L. A.

Yakima looking to regulate digital signage, billboards

The Yakima (Wash.) Planning Commission recently held a study session to craft a policy for roadside digital signs and billboards in Yakima. And while only a handful of people attended the meeting, those who did show joined in spirited debate,...

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Digital billboards offer many advantages over their static predecessors. Billboards that used to change every few months can now be changed every few minutes - opening new possibilities like dayparting and new revenue opportunities.