Digital Signage in Health Care

Digital screens quickly are becoming a fixture in health care facilities, performing functions ranging from pointing the way to educating both doctors and patients on medical procedures.

Type: Special Report

Sponsor: Digital Signage Today


Webinar: Emerging Technologies: Data, data, data everywhere

Today, nearly everything - from your car to your mobile phone to the loyalty card you scan at a cash register to sensors on devices you pick up - creates data. This data can be used to help create personalized and engaging digital signage experiences and empower decision making.

Type: Webinar

Sponsor: Omnivex


Interactive Digital Signage: Maximizing Engagement in Three Steps

Effective interactive content and technology enables business users, or deployers, to learn about their customers while showcasing their brands.

Type: White Paper

Sponsor: Black Box


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FEATURES


Creating content your audience loves

When it comes to your interactive experience, content is king. Here are some basic tips for creating content that your audience will love.

Touchscreen digital jukeboxes sing political song

Almost 7,000 respondents participated in the national political survey via touchscreen digital jukeboxes by EYE Play, powered by AMI Entertainment Network, a digital place-based network.

What Mobile World Congress 2016 means for DOOH in 2016 and beyond

The tidal wave of change spurred by mobile promises to be transformational for everyone involved in the out-of-home ecosystem, particularly digital OOH. Here are some key themes our industry needs to address following this year's MWC

NRF16: Wrangling data will rope in digital engagement in retail

Capturing the power of data is a key, ongoing effort for retailers who are wrestling with an overwhelming amount of information as communications devices and their interoperability in the customer experience evolve rapidly.

Measuring your digital signage ROI

Digital Signage has seen a rapid increase in popularity as more and more organizations realize the value this technology can add, but simply throwing money at digital signage won't deliver the best return on your investment. Check out these guidelines for measuring digital signage ROI.

'Video Everywhere' has agencies shaken and stirred

Unlike 007's martini, digital signage and digital place-based media have brands and agencies both shaken *and* stirred, says DPB media expert Lyle Bunn.

How to make the most of your digital signage over the holidays

Retailers, you have the opportunity to provide shoppers what they want, an engaging experience that empowers them and allows them to drive their own in-store experience (plus stand out in the busy Christmas crowd) with digital signage.

ICX Symposium: How the IoT is creating responsive retail

When it comes to a successful interactive customer experience, today's businesses must focus on finding a balance — there is often a big mismatch between a retailer's view of the customer's needs and what the customer actually wants.

How visual interactions can personalize digital signage and humanize big data

Before, during and after people physically engage with screens, there are visual interactions that can hold the key to personalizing the experience while maximizing the effectiveness and ROI of the deployment.

Digital signage leading the way for retail IoT

The Internet of Everything has changed the retail landscape when it comes to the customer experience; one of the principal endpoint solutions being utilized across that landscape is digital signage.

Digital signage brings real-time opinion polling to UK election

Sky News brought real-time (and surprisingly accurate) opinion polling to the people in last week's U.K. elections — with an assist from social media and digital signage technology.

Ask the Experts: How do we bridge the smartphone gap?

For the latest in the return of "Ask the Experts" here on Digital Signage Today, we're going to get an industry expert to offer his commentary on a question of immediacy and concern to the digital signage industry (and many others for that matter): How do we reach consumers on their phones?

Taking a look at 'outside-the-box' digital signage

Use cases for digital signage are extending far beyond just the images on screens; now organizations have the ability to create interactive and immersive digital experiences that run across multiple devices and integrate new and emerging technologies.

7 keys to the future of interactive content

Digital signage firm's chief strategy officer looks at the future of interactive content and how it's being changed by everything from predictive modeling to Big Data to wearable smart tech.

Analytics-driven digital merchandising in QSR drive-thrus

Dynamic signage and media expert Lyle Bunn takes a spin through analytics and merchandising in the drive-thru.

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How many people are looking at your digital signs? How long did they look at the screen? What are their demographics? Discover digital signage audience measurement tools and techniques that help marketers answer these kinds of questions.

NEWS