Cross-Channel Marketing for Retailers

With the advent of the digital age, retailers have an array of new channels for marketing their businesses, but it can be a challenge to make those channels work together.

Type: White Paper

Sponsor: Nanonation


Interactive Touchscreens Give Marketers an Edge

Touchscreen displays can offer a superior product demo and make it come alive.

Type: White Paper

Sponsor: Horizon Display


Growing the Digital Signage Economy Beyond $7 Billion Annually

Intel proposes a standardized approach to innovation and scalability.

Type: Case Study

Sponsor: Intel Corporation


Shop with your smartphone and skip the queue

Leading European grocer works with Intel®to delight customers with new smartphone-based shopping experience.

Type: Case Study

Sponsor: Intel Corporation


Intelligent Self-Service Offer Center Solution Enabled by Intel

The primary objective of retailers is to get shoppers to buy, and then to buy even more. In this digitally-challenged world, persuading customers to spend may require finding new ways to engage them.

Type: Case Study

Sponsor: Intel Corporation


Key Ingredients for a Successful Digital Signage Campaign

Like the pieces of a jigsaw puzzle, these elements of digital signage must be assembled properly to achieve a complete success in DOOH advertising.

Type: White Paper

Sponsor: Keywest Technology


Digital Signage in the Hotel Industry

Digital signage applications are spreading throughout hotels, from the lobby to the conference center to the room. Learn about new concepts for informing and engaging hotel guests through digital signage, and how to make the network work for the hotel.

Type: Guide

Sponsor: LG Electronics USA, Inc.


The Promise of Digital Signage Advertising

The combined power of data and context can help organizations maximize the value of their digital signage networks.

Type: Special Report

Sponsor: Omnivex


Sports apparel retailer Fanzz opens up unlimited shelf space using MokiTouch and the iPad

Fanzz sports apparel stores have over 500,000 sports related products ranging in color, size, teams and players. Located in high-end retail locations, the amount of products stocked at each location is limited and can vary greatly.

Type: Case Study

Sponsor: Moki


Digital Signage Goes to College

Administrators, students and advertisers are discovering the benefits of using digital signage to provide relevant information, entertainment content and targeted ads.

Type: White Paper

Sponsor: YCD Multimedia


Media Zone: Managing Digital Signage without Compromise

Digital signage systems don’t all add up to the same value. Some rise to the top by delivering greater usability, features and performance, meeting the demanding needs of today’s digitally savvy communicators. For those looking to tap the power of...

Type: Brochure

Sponsor: Keywest Technology


SCALA Certified Player NDiS 166 Delivers Reliable Performance

Equipped with the superb technology of Intel® Core™ i3/i5/i7 processor and certified by the world-class software provider SCALA, NDiS 166 creates a perfect harmony between reliable platform and intelligent software. This partnership enables the NDiS 166 to deliver stunning features...

Type: Brochure

Sponsor: NEXCOM


The Impact of 3D Digital Signage on Pharmaceutical Companies

Glasses-free 3D digital signage is helping pharmaceutical companies to market, educate and go green.

Type: White Paper

Sponsor: Magnetic 3D


Laurier Engages Students by Leveraging Digital Signage

Founded in 1911, Wilfrid Laurier University (Laurier) is a well-regarded institution with a reputation for attracting some of the brightest and most highly-motivated students. The Faculties of Arts, Science, Music and Education as well as the School of Business & Economics and the Brantford Campus offer an unparalleled academic experience.

Type: Case Study

Sponsor: Omnivex


The State of Out-of-Home Digital Signage

DVRs, the Internet and social networking are all changing the way advertising is conducted. The numbers say that digital out-of-home advertising is more effective than ever.

Type: White Paper

Sponsor: LG Electronics USA, Inc.


Webinar: The Customer Engagement Convergence

How mobile, digital signage and social media converge to create active touchpoints and connections with customers. See how screenmedia technologies can create a sustainable dialogue with your target demographic to lead them down the path to purchase or toward your own ROI.

Type: Webinar

Sponsor: ComQi – Customer Engagement Technology


The Emergence of Social Media in Digital Signage

The convergence of social media and digital signage is increasing customer engagement and enabling more targeted messaging.

Type: White Paper

Sponsor: DigitalSignageToday.com


Why Digital Signage?

Many factors contribute to the skyrocketing popularity of digital signage in meeting a variety of communications goals. Once seen as a novelty among competing media, digital signage has come into its own as a highly efficient and effective communications medium....

Type: White Paper

Sponsor: Keywest Technology


Monetizing DOOH Networks - Business Models for Converting Ad Inventory to Money

Digital out-of-home, or place-based media, is becoming an accepted and desired form of communication between advertisers and their potential customers. Delta Airlines, GM, Evian, Bank of America and Verizon are just a few national brands who have used DOOH ads...

Type: Webinar

Sponsor: NEC Display Solutions


Audience Measurement with Anonymous Video Analytics

As digital signs become increasingly complex, network operators and advertisers are looking for a way to measure the audience viewing a sign. Anonymous Video Analytics provides a solution.

Type: White Paper

Sponsor: NEC Display Solutions


Digital Out-of-Home Made Easy for Advertising Agencies

Locating appropriate networks and placing ads is still a laborious process, but changes are on the horizon.

Type: White Paper

Sponsor: NEC Display Solutions


Digital Signage: Your Guide to Digital Out-of-Home Media

Savvy advertisers now see digital signage and digital out-of-home advertising as part of their marketing mix. This new media is taking on traditional media and setting new standards for the flourishing industry.

Type: Brochure

Sponsor: Digital Screenmedia Association


Five Considerations for Digital Signage in the Modern Sports Arena

Digital signage can positively influence fans' enjoyment of a sporting event, but it's important to convey the right message at the right time. Learn what to consider when choosing a digital signage system in a sports arena.

Type: White Paper

Sponsor: YCD Multimedia


Creating a Profit from a Digital Signage Network: A Practical Guide to Placing Advertising on a Network

Attracting advertisers is a crucial component for maximizing ROI on a digital signage network, but too often, operators aren't sure how to make their networks attractive to advertisers. Simple lessons, such as giving advertisers what they want and making the space easy to buy, can help an operator make his network appealing to advertisers.

Type: White Paper

Sponsor: NEC Display Solutions


Keywest Technology delivers extensive, turnkey digital signage network for event center

The Garland Independent School District in Garland, TX, last year selected Keywest Technology of Lenexa, KS, to design, install and customize a turnkey, state-of-the-art digital signage system for its Garland Special Events Center. The $31.5 million multi-purpose complex is home...

Type: White Paper

Sponsor: Keywest Technology


Six Basic Digital Signage Applications for the Hospitality Industry

Hotels, resorts, cruise lines and other hospitality enterprises require an easy, effective way to communicate with guests as well as promote their facilities and service offerings. Traditionally, the hospitality industry has relied upon printed signs to fulfill these functions. However,...

Type: White Paper

Sponsor: Keywest Technology


White Paper: Creating Context in Content

In a time when many other communication technologies are experiencing slow or declining growth, the market for digital signage is exploding. According to a study by InfoTrends, at the end of 2006 the narrowcasting industry was valued at $1.1 billion,...

Type: White Paper

Sponsor: Omnivex


Revving-up the retail customer experience

Autostrada Sport caters to their elite clients through various events, such as exclusive launch parties for new car models coming to market; race days, where car owners can take their automobiles out on the track; and vehicle customization and modification....

Type: Case Study

Sponsor: Omnivex


A Beginner's Guide to Digital Signage

Digital signage can be an effective method of communication. But understanding the fundamentals of digital signage is essential to getting the most out of a digital signage network. Learn the basic principles behind effective digital signage with this white paper.

Type: White Paper

Sponsor: Black Box


Thomson Reuters Infopoint: Supplying News and Information in Real-Time Using RoninCast Digital Signage

Thomson Reuters maintains a reputation of being the world's largest and most reliable news source - providing information quickly, accurately and free of bias. Their information is trusted, and drives decision making across the globe. In order to promote their...

Type: Case Study

Sponsor: Wireless Ronin Technologies


Digital Signage: A New Kind of Creative Canvas

Are you using your digital signage to its best advantage?

Type: Case Study

Sponsor: ComQi – Customer Engagement Technology


Special Report: The Top 10 Digital Signage Trends for 2009

2009 promises to be a break out year for digital signage. Even in a tough economy the industry is predicting moderate growth. Learn the details of what our industry analyst is predicting for 2009.

Type: Special Report

Sponsor: DigitalSignageToday.com


Digital signs used for airport advertising

Learn how an ad agency generated revenue and improved traveler experience with digital signage.

Type: Case Study

Sponsor: YCD Multimedia


Airports go high-def in a big (and crystal clear) way

Using solutions developed by C-nario Inc., media giant JCDecaux deployed the Prestige Digital Network throughout U.S. aiports.

Type: Case Study

Sponsor: YCD Multimedia


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