Corporate Communications | Navori Labs Digital Signage Engine

In today’s business environment, employees have access to all types of information either via the internet from their office PC or from their smartphones. Digital signage lets employers control the type of information that is being delivered on their screens.

Type: White Paper

Sponsor: NAVORI




Digital Signage Proficiency Holds the Key to Smart Retail

For retailers, the transformation to Retail 4.0 requires the integration of omni-channel retailing and online-to-offline (O2O) commerce. One of the key technologies to unlocking this transformation is digital signage.

Type: Special Report

Sponsor: NEXCOM




The Architecture Behind an Automotive Digital Signage Solution | Navori Labs Digital Signage Engine

Automotive communication opportunities remain largely underexploited. The Swiss company NAVORI, a global leader in Digital Signage software, takes the lead in this market segment with the release of their Navori QL GPS Trigger module.

Type: White Paper

Sponsor: NAVORI


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Finding the right digital signage software

As digital out of home media continue to evolve, the role of software is increasingly important. Software is the gateway to processing the mass amounts of data now available to advertisers to shape and direct their messages, providing an unprecedented level of visibility into return on their media dollars.

Why digital displays are a perfect fit for higher education

Perhaps it's no surprise that college and university campuses are increasingly looking to incorporate digital displays into the college experience. University leaders recognize they need to speak the language of college-age students to attract them, and today's students are fluent in digital.

What's driving the digital signage market trends?

Breakthroughs in methods of display-panel production have led to a considerable decline in cost and are predicted to positively affect digital signage market trends.

The doctor is in. And the digital signage is on.

Various magazines still dot the tables and reading racks of physicians' offices, but digital signage is quickly grabbing more interest than that three-year-old copy of "People." Digital signage is being used to entertain and inform patients as they wait their turn to see their doctor.

The growth of the digital signage industry: Are you on hold?

I frequently read reports about the size of the digital signage industry and its expected growth. However, I rarely hear anyone include the digital sign billions of people carry around with them and interact with constantly — the cell phone.

Does the success of 'PokémonGo' mark a turning point in augmented reality experiences?

Over the last week, the entire world has been gripped with Pokémon fever. "Pokémon Go," the interactive, augmented reality-enabled gaming app has captured the attention and imagination of millions of people around the globe.

OLED for brand building and customer engagement

OLED offers a superior image quality based on better contrast, higher brightness, a fuller viewing angle, a wider color range and much faster refresh rates.

Digital signage comes alive with social media content

Appealing to our emotions, compelling consumer behavior and encouraging advocacy is at the heart of digital signage. While conventional content achieves this to an extent, there is one medium that makes use of consumer behavior and emotion more than any other: Social media.

June's Top 5 digital signage headlines

It's time to look back at the most-read articles, news and blog posts on Digital Signage Today from the previous month, recapping the biggest news headlines in June.

What happens when you use digital signage for queue management?

Digital signage takes queue management to a new level. Queues involve customers waiting with little else to do, while digital signage is all about drawing the attention of viewers and engaging them with a message.

Digital displays bring neighborhood-specific apartment listings to New York City

StreetEasy, a New York City real estate marketplace, recently launched its first real estate advertising campaign on LinkNYC. Its objective is to bring neighborhood-specific apartment listings that are currently for rent on StreetEasy directly to New York City's streets.

4 challenges for retail digital signage

Digital signage has the potential to produce some undeniably cool retail experiences. Using digital signage in retail isn't something you should rush into, especially if your budget isn't limitless. Mistakes make for higher costs and poor results.

Doing dynamic digital signage right the first time

It's frustrating to begin any kind of digital solution installation only to have to start over due to miscommunication, the budget running dry or not having the capacity to handle the technology.

The looming convergence of digital signage and mobile tech

We're so accustomed to interactivity on our phones and tablets that we simply assume all screens will be just as dynamic, and we're surprised when they're not.

What makes an outdoor kiosk successful?

While many self-service kiosks are located inside, as we discussed last week, there are a number of use-cases where an outdoor kiosks will drive the best ROI.

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Whether you're a brand marketer or a network operator, learn how to be more successful through digital signage advertising.

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