Digital signage puts marketers and other communicators in charge of when and where their messages influence consumers. This may also mean changes in the way things get done and who's responsible for those things.
Take one part digital signage, add in selfies, social media and fine chocolate for an interesting mix as an integrated campaign takes to the streets of San Francisco.
It's not about the content, the hardware or the software; it's about the experience. Can digital signage take people out of the everyday and give them a memorable, maybe even magical, experience?
Both digital signage and static outdoor advertising are making Art Everywhere US the biggest outdoor art show ever.
The out-of-home advertising industry, both static and digital, is partnering with some of America's top art museums to take America's greatest art to the public.
A digital marketing expert takes a look at the wrong moves deployers make when rolling out digital signage.
Can the growth of digital billboards in the out-of-home advertising space help small businesses and nonprofit agencies?
Unless you live in a cave you've probably been mesmerized by a dynamic menu board at some point in your search for food, but that's just the tip of the iceberg digital signage for restaurants; the possibilities are endless.
A DOOH campaign in the U.K. combined digital signage, scent emitters and hopscotch to promote a new laundry soap brand.
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Asia-Pacific beverage bottler Coca-Cola Amatil boosts youth appeal, sales with interactive coolers.
Montreal-based indoor advertising network Newad today announced its plan to double the number of its digital signage advertising boards in Canada.
Baltimore's NV3 Technologies has launched its new website featuring mobile device-charging solutions and information about its free digital signage solutions.
Parabit Systems is to reveal its latest self-service kiosk, the New Aveta, at the Airports Council International-North America 2014 annual conference and exhibition next month in Atlanta.
Companies with combine efforts to offer payment products and create the largest at-pump interactive digital media network.
Out-of-home advertising giant JCDecaux has completed the rollout of 169 new mobile-charging kiosks at the four largest international airports in the U.S.; the kiosks will exclusively feature Verizon advertising and content on digital signage screens.
Automated retailing systems provider AVT Inc. has signed up "high profile" sponsors for its newly launched kiosk digital signage advertising platform, the company said in an announcement.
Company stands to provide more than 20,000 additional taxis with secure, in-taxi and mobile payments, mobile hailing and booking, and interactive digital signage content.
Scottsdale, Arizona-based Digital Caddies Inc., a provider of digital signage advertising content to golfers, announced today it has filed with the SEC for a direct public offering of its common stock and a proposed offering for resale of existing shares of its common stock held by current shareholders.
U-Vend has been given exclusive rights for the sale of Arthur's Smoothies in self-service kiosks across Canada, and the kiosks will include a digital signage advertising component, according to a U-Vend press release.
Renewable energy Media and Branding product company Envision Solar International Inc. recently deployed its EV ARC Digital Platform at Kearny Mesa Fiat in San Diego, according to a company release.
A new analysis of reported Nielsen data done by the DPAA shows that digital place-based networks deliver more impressions among 18- to 49-year-olds on a monthly basis compared to the top 25 network primetime shows and top 20 basic cable networks.
Digital out-of-home and brand experience provider Pearl Media will debut its new digital feed later this summer in New York City's Chelsea Market, a digital signage network called The Chelsea Market Feed powered by The Huffington Post and providing content for consumers and tenants.
Clear Channel-Des Moines in Des Moines, Iowa, and the Polk County (Iowa) Emergency Management Agency recently partnered to enable the Polk County EMA to leverage digital signage and digital out-of-home media to communicate safety and disaster preparedness information to protect citizens and visitors during emergencies.
Global digital out-of-home media revenues are on pace for accelerated 11-percent growth in 2014 following three consecutive years of slowing expansion, as a dynamic combination of sporting mega-events, increased ad spend on health care and transit video nets, and a...
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VisionChina Media Inc., a Chinese digital out-of-home advertising network set in mass transportation systems, recently announced it has formed a strategic partnership with Huawei Technology Co. Ltd., a global information and communications technology solutions provider, to initiate joint research and...