Slovenian DOOH network running on cloud-based digital signage

TSmedia's "Digital Giants" LED displays to run on BroadSign's digital signage platform.

FEATURES


Shazam lands in the mall

The popular mobile app is being integrated with digital signage advertising through the Adspace network across more than 200 shopping malls in the U.S.

Amusement parks taking digital signage for a ride

Digital signage keeping guests entertained and engaged during long wait lines, helping them plan for weather conditions and directing traffic at 11-park North American amusement park chain.

Happy Halloween: Pepsi prank scares with digital signage funhouse mirror

Possibly pants-filling prank from Pepsi projects ghoulish permutations with augmented reality and digital signage.

Digital signage begins and ends with business

Alan Brawn, Partner at Brawn Consulting, looks forward to the Digital Signage Expo 2015 this March in Las Vegas.

Digital signage content design isn't always black and white

Color is key to audience attraction and a primary reason why a consumer buys a particular product.

Digital signage the Rx for chronic boredom

Have a seat in the waiting room: How to cure chronic boredom and generate additional revenue with digital signage.

'Bill the Billboard' cracks wise for Sprite

A digital billboard in a busy intersection in Kenya tells (mostly bad) jokes in an award-winning digital signage campaign for Sprite.

Digital signage passports take 'Texas on Tour'

Interactive digital signage kiosks took festival-goers in a dozen states on a tour of the Lone Star State in Texas on Tour.

'The Walking Dead' take Vienna with augmented reality-digital signage campaign

A Vienna tram shelter turns "Scary Shelter" in a "zombie apocalypse" on digital out-of-home.

Shopper conversion through retail shelf media

A dynamic signage expert consultant takes a deep dive into shelf-level digital signage.

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NEWS


ALDO Shoes gets on the digital signage bus

Interactive digital signage installation allowed people on the go to view the #PERFECTPAIR campaign video as well as shop this season’s collection, all while waiting for the bus.

South Carolina communications company now offering Hypersign digital signage

Gone are the days of posting paper notices on bulletin boards, changing letters on a marquee or setting up poster boards on easels around a business, according to South Carolina-based communications company Comporium.

Digital Caddies inks digital signage ad deal with Golf Channel

Provider of on-course technology services and content to golfers will advertise Golf Channel lifestyle brands GolfNow and Golf Advisor.

NHL considering virtual digital signage ads

League is trying out a kind of virtual signage advertising technology that would allow broadcasters to replace advertisements on the boards around the ice known as dasherboards with their own ads.

SaaS provider extends social media value to digital signage

Spontbox announces launch of its flagship product this week, a technology that reconfigures social media for display on digital signage.

'Largest interactive advertising display in the world' set to light up Times Square

Eight-story tall LED digital signage display will wrap an entire city block in the heart of New York City's Times Square.

Digital signage ad kiosks set to spread Wi-Fi throughout NYC

New York City pay phones are set to get a digital signage upgrade next year with kiosks that will provide wireless Internet access throughout the five boroughs and use digital signage advertising to add to the city's coffers.

Golf course digital signage driving launch of new Callaway Big Bertha driver

Digital Caddies Inc. has inked Callaway Golf as the newest advertiser to utilize its platform to connect with active golfers, to promote the launch of Callaway's new Big Bertha Alpha 815 driver.

Chinese airport set to land dual-display digital signage terminals

Changsha Huanghua International Airport in China in Changsha in the Hunan province of China, inks deal with CNIT for advertising and wayfinding terminals.

Digital signage campaign snaps X-ray selfies

Spanish health insurer partners with JCDecaux to promote its commitment to new technologies with X-ray selfies.

NV3 inks deal with Digital Conventions for cellphone-charging kiosks

NV3 Technologies signed on for a multiyear business deal with Washington, D.C.-based Digital Conventions to provide 10 cellphone-charging kiosks for trade show booths to sponsor.

Minneapolis Convention Center adding to bottom line with digital signage advertising

NanoCurve LED displays from NanoLumens providing MCC with 21st century medium for advertising.

C-store digital signage ad network partners with mobile proximity ad network

Hundreds of convenience stores set to integrate proximity mobile solution with digital out-of-home advertising in partnership's first wave.

Golf-cart digital signage ad firm sponsoring 'Video Everywhere'

Digital Caddies Inc. announced it is a sponsor of this year's Digital Place-based Advertising Association Video Everywhere Summit, starting today at the Crowne Plaza Times Square in New York City.

BroadSign, Blue Bite partner for mobile-DOOH integration

BroadSign and Blue Bite will collaborate on digital signage networks' mobile strategies and campaigns.

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Whether you're a brand marketer or a network operator, learn how to be more successful through digital signage advertising.