 | Lately I have noticed a digital billboard trend that has pleasantly surprised me: small markets succeeding with digital billboards. It would seem to go against conventional wisdom for a small-market digital board to be able to net two to three times … |
 | In another sign that digital out-of-home is starting to percolate into the general consciousness, a Forbes.com blog posted earlier this week took another tech blog to task for advertising on a billboard, "but not the digital kind." In a roundabout … |
| I'm reading the newest book by Jim Collins, "Great by Choice," and I can't get enough of his work. His research is unlike any other business writer I know of. One observation he makes that really caught my attention is the premise that great … |
| Digital billboards are a wonderful success story. In just 10 years, digital billboards have gone from introduction to widespread acceptance by billboard operators, advertisers and local zoning authorities. There now are more than 2,500 digital … |
| According to the Facebook page of the Big East Conference of the NCAA, the collegiate athletics conference welcomed its newest member on huge digital signage displays in New York's Times Square, courtesy of retailer American Eagle Outfitters. The … | |
| During Wendy's investor day in New York City on Monday, the company discussed its plan to focus more strongly on marketing campaigns. At the same time down the street, a Wendy's ad was displayed on a digital billboard in the middle of Times Square … | |
 | When the National Football League's Denver Broncos were 1-4, a digital billboard in the Mile-High City exhorted Broncos Coach John Fox to play then-third-string quarterback Tim Tebow. After the famously-devoutly Christian Tebow led the Broncos to … |
 | By Keith Kelsen Author, digital signage consultant Ah, 2011 has come and gone ... but not without leaps and bounds and turmoil among the industry. But, why dwell in the past when in 2012 is going to be an amazing year in so many ways? Welcome to … |
 | by Darrin Friskney Watchfire Digital Outdoor If you are considering making an investment in digital billboards during 2012, perhaps the single most important decision impacting your return on investment will be from what manufacturer you buy. Before … |
| Clear Channel Outdoor — New York has announced the expansion of its digital out-of-home network in the city of White Plains, N.Y., to provide added high impact opportunities for national, regional and local advertisers. In 2009, Clear Channel … | |
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The Art of Video Walls
When you talk with Patricia Cuadros, director of sales for Tru Technical Partners, you get the sense that you're talking more with an artist than an IT sales executive. "I enjoy selling and working …Type: Case StudySponsored by: Ingram Micro, Inc. Digital Signage Division -
Prairie Meadows Racetrack Casino Relies on Keywest Technology MediaPod for Extensive Digital Signage Installation
The digital signage player/controller is driving 25 channels at the Des Moines, IA, facility used for directional signage, promotional messaging and employee communications.Type: Case StudySponsored by: Keywest Technology -
Adflow Case Study
Nestled in the heart of a city that is constantly emerging and re-inventing itself to thrive, Roy Thomson Hall also has evolved over the years to keep at the forefront of its industry. With this in …Type: Case StudySponsored by: ADFLOW Networks -
Establishing Thriving Partnerships
Two companies—Sherlock Systems and HDDS Design—that would normally have considered each other competitors five years ago are now partners. Dave Sallander, president and CEO of Sherlock …Type: Case StudySponsored by: Ingram Micro, Inc. Digital Signage Division -
Outdoor Displays
Manufacturing Resources International (MRI) is based in Atlanta, GA and specializes in both Indoor and especially Outdoor Digital Displays and Arrays, from 32" to 84" diagonal; portrait or landscape …Type: BrochureSponsored by: Manufacturing Resources International
