Nov. 16, 2010
Wireless Ronin Technologies Inc., a Minneapolis-based digital signage provider, announced today that Taco Bueno, a Mexican quick-service restaurant that has nearly 190 locations, has selected Wireless Ronin's menu board solution for deployment.
Taco Bueno's initial digital menu boards and promotional display implementation includes three stores and will continue to grow, according to the announcement.
"The food service industry is becoming increasingly conscious that digital menu boards can make all the difference when addressing new space management needs to display nutritional information," Wireless Ronin president and COO Scott Koller said in a release.
Each of the three Taco Bueno locations will implement four displays for the menu boards and one display for the promotional board. According to the release, Taco Bueno selected Wireless Ronin Technologies for its proven software platform, expertise in content engineering and 24/7/365 support and verification of network connectivity and health of the system through its network operations center (NOC).
Wireless Ronin says it worked closely with Taco Bueno to develop a flexible solution that not only fit its branding and communication needs but to also help them comply with future nutrition-labeling laws using daypart scheduling to maximize menu board messaging space. Taco Bueno plans to deploy additional locations in the coming months.
"At Taco Bueno, we always strive to improve our customers' dining experience," Taco Bueno president and CEO John Miller said in the announcement. "Ensuring that the technology fits with our comfortable southwest atmosphere was very important to us. Wireless Ronin has extensive knowledge in creating experiences that extend the brand and we are very pleased with the outcome."