Screenfeed, Reflect announce digital signage partnership

June 9, 2011

Reflect, a provider of digital out-of-home merchandising and advertising solutions, and Screenfeed, a provider of digital signage content channels, today announced a partnership to bring a library of rich content feeds to the ReflectView Software Suite.

ReflectView enables networked digital signage, interactive displays, audio and mobile solutions for business applications, such as merchandising promotions, customer experience and in-store and assisted shopping. The flexible content management, programming, distribution and monitoring software allows clients to control the specific message that plays on each display – at any given time, in any specific region – from a centralized, scalable system that requires minimal oversight and impact on the client's operations. Reflect's clients are able to maintain and manage thousands of digital displays with minimal personnel resources using ReflectView.

Screenfeed offers daily feeds of content for digital signage networks built in short segments allowing for easy fits into playlists. Channels are updated frequently to keep screens fresh with engaging content. Screenfeed offers a variety of content channels including news with HD photos, weather graphics and video forecasts, photo trivia, local event information, sports scores, celebrity news videos, HD scenery and more.

"Our customers are always looking for more and different content to keep their networks fresh. Screenfeed's content variety and approach in combination with ReflectView's complex scheduling for core messaging provides Reflect's customers the best of both worlds: targeted messaging with infinite and timely info-tainment," Rick Mattock, chief technology officer and executive vice president of operations for Reflect, said in the announcement.

Topics: Content , Content Management , Networks , Software

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