Put digital signage on your shirt

 
Jan. 26, 2012

Black Box, a provider of multimedia and digital signage technology, announced that it has introduced iCOMPEL WDS, a centrally manageable platform for wearable digital signage. The WDS players feature a screen no bigger than a nametag, but because they show full-motion, customized video loops, they are designed to attract attention and enhance one-on-one sales interaction, according to the company.

In addition to the rechargeable 2.4-inch LCD player tag, the iCOMPEL WDS system includes access to a Web-based portal for assembling and customizing video content with special effects, scrolling text, logos and branding. Content can range from simple text and JPG images in a slideshow to a video.

Also, iCOMPEL WDS players support global content uploads and updates. When used with Black Box's iCOMPEL EDS platform, content for thousands of WDS players worn by associates around the world can be updated remotely from a central location.

"From a browser connection, you just log in to our Web portal to change your sales content on the fly," said George Borden, Black Box Digital Signage national sales manager, in the announcement. "The newer content replaces older content on the players the next time each WDS user plugs their player into their PC. This way, each person in the field has ready access to your latest signage messaging and promotions."

Each player comes with a magnetic clip for fastening to one's clothing, a lanyard holder for wearing around the neck, a mini-USB cable for recharging via a USB port and PC-to-player content downloads, and an AC charger.

Black Box will be showcasing iCOMPEL WDS at Digital Signage Expo 2012 March 6–9 in Las Vegas. To see a demonstration of the player and its management interface, visit Booth #131 at the expo.

Read more about digital signage display technology.


Topics: Digital Merchandising , Display Technology , Networks , Restaurants , Retail

Companies: Black Box


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