Dec. 5, 2011
Christie announced today that its MicroTiles are welcoming guests to the Church History Museum in downtown Salt Lake City, Utah, with videos highlighting The Church of Jesus Christ of Latter-day Saints' history from its founding in the early 1800's to today.
Located at Temple Square, the museum maintains both permanent and temporary galleries, including local artists celebrating the spirit and beauty of Utah deserts and human relationships through the medium of quilts and other displays, the announcement said.
Positioned in the spacious lobby, the 12-wide-by-six-high (16-feet wide by 6-feet tall) Christie MicroTiles array shows two displays simultaneously. On the right side, videos play continuously, while, on the left side, features of current and upcoming exhibits are shown.
"The museum wanted to bring in new technologies, and when we were at a museum conference in California, we were introduced to Christie MicroTiles," said Patrick Dunshee, manager, marketing & communications, The Church History at The Church of Jesus Christ of Latter-day Saints. "Since we were looking for a high-performance, high-brightness television-type screen for the museum, MicroTiles were the ideal fit."
According to Kurt Graham, museum director, the MicroTiles also serve as a point of reference for groups who gather in the lobby to begin their tour. "You can't miss the MicroTiles," he said. "They are the first thing you see when you walk in."
"The MicroTiles are an important investment for us in terms of our re-conceptualization," Graham said. "I wanted to use the MicroTiles as a window into the rest of the galleries. We have thematic vignettes that show content to get people hooked on the topic ... to draw them in. What the MicroTiles do is help attract people and draw them in; they act as a museum introduction and overview."
Read more about digital signage display technology.