Aerva sends Valentine's Day 'Luv' to Times Square digital signage

Feb. 19, 2014

Romantics across the country Tweeted their Valentine's Day photos to @AervaNYC to publicly declare their Valentine's Day billboardlove on a Times Square digital billboard and receive a shareable digital keepsake, according to an announcement from Aerva Inc.

Aerva's Pic2Screen "Share Your Luv" campaign allowed anyone in the world to declare their love on Valentine's Day by tweeting a picture to @AervaNYC or emailing Tweeters' photos were showcased on a Times Square Clear Channel Spectacolor billboard, and they received a free digital keepsake photo as a Valentine's Day memento.

Approved photos were displayed on the Times Square digital billboard, and, once displayed, a link to the personal Valentine's Day photo, taken from high above Times Square, was sent the the tweeter. The keepsake photo was shareable with across your social media networks or downloadable directly through various one-touch sharing icons, the company said.

Aerva's Valentine's Day Online Keepsake Gallery, on the Aerva website, allowed participants and others to view all submitted images and vote for the best image on the "Wall of Love."

Topics: Advertising , Digital Billboards , DOOH Advertising , Mobile Interactivity

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