How the Internet of Things is changing the face of digital signage

Digital Signage is set play a crucial role in the IoT, implementing digital technologies to allow physical objects to 'talk' to one another.

Millennials, Obamacare and cost all driving digital menu board adoption

Once a luxury for major restaurant brands, digital signage menu boards are fast becoming standard. Experts expect digital menu boards to be standard in-store in five years and in the drive-thru in 10.

The endless possibilities of digital signage for restaurants

Unless you live in a cave you've probably been mesmerized by a dynamic menu board at some point in your search for food, but that's just the tip of the iceberg digital signage for restaurants; the possibilities are endless.

Restaurants, digital signage and the menu board opportunity

One display that every single visitor to a restaurant or fast food outlet will unfailingly consult is the menu board. Most retailers have to attract customers' attention to their in-store displays, but restaurateurs have a guaranteed audience.

Is lost in the cloud the right place for digital signage?

A display expert offers his thoughts on the downside of cloud-based digital signage. Let us know if you agree or disagree.

Winning: Digital signage takes gamification to work

Workplace gamification can increase employee engagement and productivity, and digital signage can play a key role.

Digital signage driving increase in average checks at Sonic Drive-In

Digital drive-in menu boards have shown an increase in average check size versus static boards at the QSR chain.

Surf's up: The smell of digital signage success

A DOOH campaign in the U.K. combined digital signage, scent emitters and hopscotch to promote a new laundry soap brand.

A call to action is essential in digital signage

Including a call to action is the most important part of digital signage content design. And it's not just design, it's strategy.

Emerging technologies offer look into the future of interactive digital signage

How will interactive technologies change the face of digital signage going forward; and how are they already changing it today?

InfoComm14: Digital signage observations through the camera's lens

Take a look at some of the digital signage highlights from this year's InfoComm in Las Vegas; from giant 4K LED screens to video walls and projectors, this year's show had it all.

InfoComm14: Observations through a digital signage lens

A dynamic digital signage expert analyst looks at the country's largest pro A/V show from a digital signage perspective.

Coca-Cola and Microsoft, heating up coolers with digital signage

Asia-Pacific beverage bottler Coca-Cola Amatil boosts youth appeal, sales with interactive coolers.

Tradigital marketing: How to integrate traditional and digital for maximum results

Traditional marketing might be the conversation starter, but digital is the new destination.

Manufacturing: The forgotten digital signage application

Digital signage for manufacturing plants is probably the least understood and talked about of all applications; that should change.

Federal Highway Administration study confirms safety of digital billboards and signs

Landmark Dept. of Transportation study shows digital billboards pose no safety risk to passing motorists.

Digital signage set to light up InfoComm14

The largest pro AV show in the world is taking over the Las Vegas Convention Center next week; take a peek at some of the digital signage highlights.

Digital signage takes/makes center stage at FIFA World Cup

Digital signage played a central part in the opening of one of the, if not the, biggest sporting events in the world.

Point A to Point B: Uses of digital signage in transportation

Digital signage has become as much a part of the travel experience as the check-in kiosk; it informs travelers of arrival and departure times, warns of safety issues and provides news and weather information about the local area.

What’s the true ROI of digital signage promoting workplace safety? (Hint: It’s huge)

I’ve often written about the ROI of using digital signage for effective workplace communications and how it’s dripping with cost savings, but today I want to focus on an issue that concerns most of our customers: Safety.

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