Outdoor digital signage: To enclose or not to enclose?

When working with end-users to determine the best fit for them regarding an outdoor display, there is a wide range of factors to consider.

Streamline your technology deployments – productize first!

During the specification and planning phase of your digital signage project, ask yourself some of the same questions that a product engineer might ask, blogger says.

Top 5 tips for digital signage display placement

Digital signage expert blogger offers his top five tips for placing digital signage displays.

Software AG Smart Signage

Market smarter with our smart signage solution. You can connect with prospects on your premises with highly relevant messages based on their demographics, your inventory, time of day, weather and more.

Digital signage celebrates Earth Day across the US

Continuing on ongoing effort to promote the nation's parks and historic sites, the out-of-home industry launched a digital roadblock today in support of Earth Day.

Taking a look at 'outside-the-box' digital signage

Use cases for digital signage are extending far beyond just the images on screens; now organizations have the ability to create interactive and immersive digital experiences that run across multiple devices and integrate new and emerging technologies.

Digital signage rehabs patient experience at Boston Hospital

When Spaulding Rehabilitation Hospital Boston began planning to open a new facility, it built in a plan for digital signage from the ground up.

Interactive in-store experiences could make the difference in retail survival

Blogger looks at why retailers should bring interactive digital signage experiences in-store.

Under Armour activates the space with digital signage in new Chicago Brand House

Athletic apparel and gear brand Under Armour recently opened the doors of its newest specialty retail location on Michigan Avenue on Chicago's Magnificent Mile – and digital signage technology is suiting up for the Under Armour team.

Digital signage: A budget-friendly wayfinding tool

Historically, the term 'wayfinding' has referred to techniques used by travelers who were making journeys on unmarked and often mislabeled routes; today, digital signage has given the term a whole new meaning.

Coke digital signage brings some cool summer color to Oz

JCDecaux and Coca-Cola recently won the award for 'Best Use of a Special Build' in the Australian Outdoor Media Association’s Q4 Creative Collection Competition, with a novel digital signage screen/Coke dispenser that delivered a cold drink during Australia’s hot summer months.

McDonald's UK Monopoly campaign rolls dice, lands on DOOH

McDonald's U.K. recently launched a digital signage ad campaign in the U.K. to promote the 10th anniversary there of its McDonald's Monopoly campaign running in partnership with Monopoly game maker Hasbro.

New digital signage advertising coming to the London Tube

Exterion Media, formerly CBS Outdoor International, is set to launch its own summer blockbuster with a new digital signage ad platform coming to the London Underground.

5 for 5: March's maddest digital signage headlines

It's time for a look back at the most-read articles on Digital Signage Today in March, recapping the biggest news headlines of the month.

Making strategic use of your employees' 'second screens'

An expert in corporate communications digital signage offers strategic insights into making use of employee's personal smartphones and tablets for better engagement.

Times Square digital signage kicks off National Parks PSA

Out-of-home and digital out-of-home working together for nationwide two-year PSA campaign targeting millennials for National Parks Service anniversary.

Looking at 4 tech trends for 2015

Digital signage blogger looks at how this year's tech trends could affect digital signage adoption.

Madame Tussauds Hollywood casts digital signage in leading role

Combining high-tech digital signage and social media apps with the all-too-human desire to snap a selfie with a celebrity (even a fake one), Madame Tussauds in Hollywood has deployed a digital signage display from Enplug to increase engagement with visitors.

Video distribution continuing to evolve in digital signage

IP streaming is enabling integrators and end-users to utilize video in new and compelling ways, digital signage expert says.

​A quick primer on best practices for social media and digital signage

Social media meets all the criteria of engaging content: It's modern. It's social. It's real-time. It's auto-updating. In this post, a digital signage content expert provides best practices integrating it with your digital signage system.

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