DSE 2012: Apex & Content Award winners announced (Video)

March 13, 2012

The Digital Signage Expo last week announced the independently judged winners of its Apex & Content Awards for 2012 at its third annual awards dinner during the Las Vegas trade show.

This year's Gold, Silver and Bronze Apex Awards were presented to winners in 11 categories from a field of 88 entrants, representing 18 countries:

Arts, Entertainment & Recreation

  • Gold - Parx Casino, nominated by Cisco Systems
  • Silver - Museum of Design Atlanta, nominated by Prism Technologies Inc.
  • Bronze - Bally Total Fitness, nominated by Helios Interactive Technologies Inc.

Business, Industry & Government

  • Gold - Radio-Canada/Telecine Multimedia, nominated by Scala Inc.
  • Silver - Harley-Davidson York Vehicle Operations, nominated by Cisco
  • Bronze - Christie Network Operations Center, nominated by Arsenal Media

Education & Healthcare

Event Venues

  • Gold - Sun Life Financial BuzzWall at Kodak Theater, nominated by Arsenal Media
  • Silver - HP Pavilion at San Jose, nominated by Daktronics
  • Bronze - LIVESTRONG Sporting Park, nominated by Cisco

Food & Beverage


  • Gold - The Cosmopolitan of Las Vegas, nominated by Samsung Electronics America – Enterprise Business Division
  • Silver - Montérégie Tourism Association, nominated by Arsenal Media
  • Bronze - The Cosmopolitan of Las Vegas, nominated by Four Winds Interactive

Interactive Self-Service

  • Gold - CTM Media Group, nominated by ComQi
  • Silver - Build-A-Bear Workshop, nominated by Build-A-Bear Workshop
  • Bronze - Central Kansas Revival, nominated by bloomfield knoble inc.

New Concept

  • Gold - Experience Station, nominated by Intel Corp. and Inwindow Outdoor
  • Silver - Red Leaf Retail Concepts, Inc., nominated by Red Leaf Retail ConceptsvInc.
  • Bronze - "Diji-Taste" by Kraft Foods, nominated by Intel Corp.

Public Spaces

  • Gold - Paramount Pictures/Nickelodeon Movies – The Grove & The Westfield San Francisco Centre, nominated by Inwindow Outdoor
  • Silver - Oxford Properties Group/Scarborough Town Centre, nominated by Capital Networks Ltd.
  • Bronze - Costa Rica Shopping Centers, nominated by IMC


  • Gold - Benetton Live Windows, nominated by Fabrica
  • Silver - Fresh, nominated by Christie Digital/Christie Digital Managed Services
  • Bronze - Sony Stores, nominated by Convergent Media Systems


  • Gold - Melbourne Airport, nominated by Cisco
  • Silver - Port Columbus International Airport, nominated by Columbus Regional Airport Authority
  • Bronze - New Mexico Rail Runner Express, nominated by Scala Inc.

And the DSE 2012 Apex Award of the Year winner is Wisconsin Institutes for Discovery, which featured Christie MicroTiles, nominated by ZEBRADOG.

Also this year, Gold, Silver and Bronze Content Awards were presented to winners in nine different categories from a field of 83 entrants, representing eight different countries:

Arts, Entertainment & Recreation

  • Gold - iA Interactive for content created for Cinépolis
  • Silver - Prism Technologies for content created for Museum of Design Atlanta – Atlanta: Beyond Bricks & Sticks
  • Bronze - Saddle Ranch Digital for content created for Martin-Lawrence Galleries

Business, Industry & Government

Education & Healthcare

  • Gold - Second Story Interactive Studios for content created for University of Oregon Ford Alumni Center
  • Silver - Gilmore Group for content created for Walgreens' "Arm Yourself" Campaign
  • Bronze - Sistem 9 Medya for content created for CTV

Event Venues

Food & Beverage


  • Gold - Arsenal Media for content created for Montérégie Tourism House
  • Silver - Blue Pony Digital for content created for Aria Casino – Jean George Steakhouse
  • Bronze - TPW Productions LLC for content created for Ho-Chunk Gaming More Action


  • Gold - DOOHgood East Africa relief effort
  • Silver - Aerva & Kodak for content created for Your New York Minute in Times Square
  • Bronze - Groupe ViVA for content created for Cars Trivia

Public Spaces

  • Gold - Pearl Media for content created for Lexus CT Earth Night 3D
  • Silver - Insteo for content created for LA Live-TapouT
  • Bronze - Daktronics Creative Services for content created for Samsung 'Tis the Season Holiday Greeting


  • Gold - St. Joseph Content l Alchemy for content created for The Shoppes at Ocean Drive–Romero Britto
  • Silver - Kinetik 3D for content created for Southern Comfort Glasses-Free 3D POS Campaign
  • Bronze - Insteo for content created for KODI Boutique

This year's DSE 2012 Content Award of the Year winner is Second Story Interactive Studios for the content they created for the University of Oregon's Ford Alumni Center. You can watch a video about the dpeloyment below:

Chris Gibbs, president of Exponation LLC, which produces the DSE, said the show was pleased to present the 2012 winners who have so distinguished themselves:

"Because innovation and creativity are essential to driving growth in our industry, it is our unique pleasure and privilege to be able to provide a forum that not only nurtures and recognizes these amazing leaps forward, but also one in which all of us can come together and truly appreciate the work that is being produced in our field worldwide."

Read more about digital signage content.

Topics: Content , DOOH Advertising , FAQ , State of the Art Digital Signage , Tradeshows

Companies: Cisco Systems , ComQi, Inc. , Intel Corporation

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