European digital signage provider Amscreen Digital Solutions, which helps advise businesses on how to enhance employee engagement using digital screens, announced it will exhibit at the Chartered Institute of Personnel and Development's Annual Exhibition at Manchester Central in the U.K. on Nov. 6 and 7 to mark the official launch of the company's new employee engagement offering.
Amscreen said it has called on the HR industry to embrace new and emerging technologies "fit for [the] 21st century" in the form of digital signage for its employee communications in order to meet the challenges of the modern workforce.
The HR event, which is expecting more than 4,000 attendees from across the industry, will see Amscreen showcase a range of technologies that demonstrate how digital signage can help businesses share company performance and success stories, communicate more effectively and motivate staff with benefits and rewards. Included on the company's stand will be the OptimEyes screen, which enables users to analyze how many people — broken down by age and gender — are viewing the on-screen content.
The team from Amscreen, which has more than 6,500 digital screens across the U.K. and works with companies such as Tesco, BP, Shell, Halifax and WH Smith, will be on hand throughout the two-day exhibition to explain to delegates how the flexible nature of the screens offers instant "plug-and-play" technology, ensures real-time updates and further embraces any employee communications strategy. The technology also enables companies to communicate with all staff functions, for example those without access to email or an intranet.
In addition to exhibiting at CIPD, Amscreen Digital Solutions has also created the new Digital Signage Solutions video to demonstrate its offering.
Amscreen Commercial Director Paul Atherton said in the announcement that "Amscreen's approach offers a measurable and real-time employee-engagement platform that saves on paper and people costs and speeds up the whole employee communications strategy."
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