Digital signage solutions provider Advanced Interactive Media Solutions will be showcasing its solutions and sponsoring wayfinding digital signage kiosks at the 16th annual Sign & Graphic Imaging Middle East this week at the Dubai World Trade Centre in the United Arab Emriates.

AIMS also will conduct a seminar on customer engagement technology solutions, with CEO Ahmed El Ridi conducting the presentation that will highlight the lucrative growth potential of the global digital signage systems market — which is expected to reach a value of $13.8 billion by 2017, according to a report by Global Industry Analysts Inc.

AIMS' iMap 2.0 interactive touchscreen wayfinding kiosks will display the floor map of the exhibition area and all seminar schedules during the expo, the company said. Visitors can use the iMap 2.0 wayfinding kiosks to search for exhibitors either by name of company, by category, country or booth number. The touchscreen will display the route to the chosen exhibitor booth along with the company name and booth number. The wayfinding kiosks will be placed at the registration and entrance to the exhibition hall, as well as within the hall area.

"The global digital signage market continues to expand as more businesses are taking advantage of digital signage technology to optimize their growth potential and reach out to a much broader customer base," El Ridi said. "AIMS will discuss at the Annual Sign & Graphic Imaging Middle East the latest innovations and developments that are driving customer engagement in digital signage, which we believe will be one of the top-trending topics at the event. This will be an excellent opportunity for key industry players to better understand the dynamics and nuances behind the rapid growth of the global digital signage market."

Read more about wayfinding digital signage.

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