X2O Media, a full-service provider of software, network management and content services for real-time visual communication applications, announced that the company was awarded a Commercial Integrator BEST Award in the Digital Signage Software category at this year's InfoComm for its social interactivity suite of next-generation, social-media-based applications.

"Social media is a powerful and popular content source for viewers, providing current, relevant and user-generated information," said X2O Media President and CEO David Wilkins in the announcement. "With our social interactivity suite, integrators can easily harness the power of Twitter, Facebook and more to provide their customers with a truly engaging experience. We are proud to have our efforts recognized by the editors of Commercial Integrator and the panel of judges."

X2O Media's social interactivity suite of applications includes the X2O Social Hub and Twitter Shuffle. Featuring real-time content from popular sites including Twitter, Facebook and YouTube, the X2O Social Hub allows users to customize their experiences by defining the application's social media sources. In addition, users can interact with a "YouTube Cube" object to browse YouTube video clips matching their search terms. All X2O Social Hub graphics are presented in a 3D format, and the application can be customized with logos and other branding elements.

Powered by X2O's latest-generation player engine, the Twitter Shuffle includes features aimed at delivering an interactive experience. X2O's Twitter Shuffle displays real-time Tweets in a dynamic shuffle where Tweets dynamically animate in 3D, and fly on and off the screen. For a higher level of viewer interactivity, the screen can be controlled via a Microsoft Kinect interface, or through a Web app that is accessed by scanning a QR code with a mobile device. Other views include a dynamic Twitter Graph and Twitter Map.

The Commercial Integrator BEST Awards program recognizes superlative solutions for an integration business. Judging criteria included innovation, functionality, competitive advantages and benefits to the installer. Winning manufacturers across various product and service categories were recognized in a ceremony at InfoComm 2012.

Read more about digital signage content management.

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