Reflect announced today a multi-year partnership with the Los Angeles Angels of Anaheim of Major League Baseball to manage all hosted services and oversee the setup and delivery of branded content and advertising to the team's "Big A" digital sign.
Reflect's signature ReflectView platform will handle all application, server, storage and network infrastructure, giving the Angels organization a flexible plug-and-play solution for peak performance and minimal impact on internal resources, the company said.
"The 'Big A' is a cherished part of our organization's history and it serves as an extension of our team, helping us stay connected to all of our wonderful fans," said Angels Chairman Dennis Kuhl in the announcement. "We're very pleased to continue our working relationship with Reflect and are excited about our newfound ability to quickly and efficiently import, organize and distribute information on our sign."
The 230-foot, 210-ton "Big A" sign will continue to deliver advertising and branded and promotional information, and it will also continue to be illuminated following every Angel's win.
"The 'Big A' sign is a great piece of baseball history and we are honored to work on this project," said Reflect CEO Bill Warren in the announcement. "ReflectView has the power to create uniquely dynamic digital signage and we're ready to put these capabilities to work for the Angels and their fans."
Read more about digital signage in entertainment venues.