CETW12: NCR integrating mobile with digital signage, kiosks (Video)

NCR Retail has been working with interactive tech firm Screenreach on merging mobile with digital signage and kiosks, and at this year's Customer Engagement Technology World in San Francisco it showcased a new platform combining Screenreach's Screach app with the NCR Netkey platform.

The NCR Netkey platform delivers content to digital signage or kiosks that display QR codes, which a consumer can capture using his smartphone. He first must download the free Screach app, according to NCR's Donna Stevens, product line director for self-service kiosk and digital Signage.

"Consumers using the Screach application have access to offers, video games and other types of experiences on their mobile phones, which they can then in turn interact with self-service kiosks to be able to have discounts and purchase products," Stevens said during an interview at CETW.

Watch the video interview for more information:

Read more about mobile interactivity in digital signage and multichannel retailing.

Related Content

User Comments – Give us your opinion!
  • Ken Lonyai
    64435613
    So? There's no news here. Is this article paid placement by NCR?

    This is so primitive and apparently one of NCR's last ditch efforts to try and stay relevant as hundreds of companies including Screenreach have blown past them.
Products & Services

MP60S: Stand-alone Digital Signage Player

http://global.networldalliance.com/new/images/products/6693.png

6693/MP60S-Stand-alone-Digital-Signage-Player

RoninCast® Software

http://global.networldalliance.com/new/images/products/4754.png

4754/RoninCast-Software

X2O for Video Walls

http://global.networldalliance.com/new/images/products/6135.png

6135/X2O-for-Video-Walls

SI-22 - Ultra Slim, Fanless Digital Signage Player with 4K Support

http://global.networldalliance.com/new/images/products/7009.png

7009/SI-22-Ultra-Slim-Fanless-Digital-Signage-Player-with-4K-Support

Christie Interactivity Kit

http://global.networldalliance.com/new/images/products/6891.png

6891/Christie-Interactivity-Kit

MPPC 2210: All-In-One Digital Signage Panel PC

http://global.networldalliance.com/new/images/products/4205.png

4205/MPPC-2210-All-In-One-Digital-Signage-Panel-PC

CCM Enterprise Software

http://global.networldalliance.com/new/images/products/4246.png

4246/CCM-Enterprise-Software

Large Touch Screen Kiosks

http://global.networldalliance.com/new/images/products/5723.png

5723/Large-Touch-Screen-Kiosks

SI-06 – Fanless, Cost-Effective Compact Digital Signage Player

http://global.networldalliance.com/new/images/products/5733.png

5733/SI-06-Fanless-Cost-Effective-Compact-Digital-Signage-Player

BrightSign HD1020 - Networked Interactive Player

http://global.networldalliance.com/new/images/products/5661.png

5661/BrightSign-HD1020-Networked-Interactive-Player

CONNECT 2014 Mobile Innovation Summit
Request Information From Suppliers
Save time looking for suppliers. Complete this form to submit a Request for Information to our entire network of partners.