DT Research Inc. has announced the installation of its WebDT SA3000 digital signage appliances at the Beijing International Airport. The signage project was a collaboration between DT Research, Intel Corporation, and AirMedia. Executives from the three companies announced the deployment earlier today in a press conference in Beijing.
600 SA3000 signage appliances will be deployed by AirMeda to deliver ad content to 82- and 108-inch displays to the more than 150,000 travelers who pass through the airport every day.
The network will be installed in Beijing Airport’s recently built Terminal 3, with the first installment in the baggage claim area, and the second phase at the entrance gates for the domestic and international departure halls.
The WebDT Content Manager software system, will be used with the appliances, allowing AirMedia to remotely manage the content displayed in the airport. Administrators at AirMedia offices off-site can also schedule playlists, set up content layouts, update last minute changes, and provide proof-of-play reports.
“As one of the busiest airports in the world, it is imperative to provide this technologically savvy audience with the best possible performance,” said Dr. Daw Tsai, president of DT Research. “Intel’s Core platform enabled us to deliver a state-of-the-art signage appliance for the AirMedia network. Not only does the WebDT SA3000 offer enhanced processing performance, but it has low power consumption and runs cooler than comparable systems.”
